The right query defines everything else

Titles, descriptions and copy are all written for a query. A page aimed at the wrong one will not climb no matter how often it is rewritten. That is why keyword research is the second step of GEO and SEO optimization, right after the technical audit: for each page we find the queries it already shows up for in Google US and the ones it should win.

Keyword research inside the YoSiteUp service

The service pulls SEO keywords from real US search demand and gives each page one main query plus a few related ones, so your pages never compete with each other.

Keyword research is not billed separately: it comes with every package, and the report delivers titles and copy with those queries already worked in.

Keyword research: our team selects your queries

Keyword research for every page

No giant keyword list "just in case". Each query is tied to a specific page on your site, with US search volume, difficulty and its current Google position.

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How the service does keyword research

  • queries the page already ranks for in Google US, with positions;
  • search volume and difficulty in the US;
  • which query is the page's main one and which are supporting;
  • overlaps: no two pages chasing the same query;
  • language versions: English and Spanish pages each get queries in their own language;
  • only queries that fit the page's meaning - random word matches are left out;
  • missing queries are worked into the title, H1 and copy;
  • whether the page type fits search intent: buy, learn or compare.

Keyword research and keyword clustering

A keyword universe is every query in a niche. For optimization, mapping queries to pages matters more. Keyword clustering groups queries with the same meaning and intent; one group gets one page. That way your pages do not take rankings from each other, and important queries with no page of their own go on a separate "pages to create" list.

So we start your keyword list from your pages, not from a dictionary: first what is already on the site, then which promotion keywords are missing.

GEO: the questions people ask AI

In ChatGPT and Google AI, people ask longer and more specific questions than they type into search: not "seo prices" but "how much does SEO cost for a 20-page website". For GEO, we build a set of AI search questions for your niche (the number depends on the package) and check whether AI names your site and your competitors. Those questions then become Q&A blocks on your pages.

Keyword research for Google: what data we use

Search volume and difficulty come from SE Ranking data for Google US, and rankings are checked for your domain. Every language of the site is covered: English and Spanish keywords are researched separately, since US demand differs between them. Each query is checked for topic fit.

What you get in the report

  • a "page - main query - search volume - difficulty - position" table;
  • a list of overlaps between pages and what to do about them;
  • queries worth creating new pages for (optional).

Example - two pages of our own US site version (US Google; positions from Search Console, July-October 2026; search volume and difficulty from SE Ranking):

PageMain querySearches per monthDifficultyPosition
GEO and SEO optimizationseo optimization usa1703731
GEO SEO pricingon page seo price201852

The takeaway from a table like this is immediate: the first page sits on page four for a query with real demand and medium difficulty, so it needs stronger copy and links for that query; the second targets a small, low-difficulty query - a page like that is easier to bring to the first page.

Keyword research: pricing

We do not sell keyword research separately: it is part of every GEO SEO optimization package together with the audit, title and description, copy and markup. Package S - up to 25 pages for $49, all steps for every page. Before you pay, you can check up to 10 pages for free.

See GEO SEO pricing

FAQ

How is keyword mapping different from a keyword universe?

A keyword universe lists every query in a niche. We map queries to your pages and show where each page already stands in Google.

How many queries per page?

One main query and a few secondary ones - as many as the page honestly covers. Extra queries make the copy worse, not better.

Why don't you target the highest-volume queries?

The higher the difficulty of a query, the lower the chance of ranking a page for it. A query with 100 searches a month and difficulty 8 often brings more than a query with 1,000 searches and difficulty 60, where the top spots belong to big sites.

Can I order a keyword list on its own?

No, keyword research is part of the package together with page fixes: a list of queries without fixes gives no rankings by itself.

What if there are few searches in my niche?

That happens in narrow niches. Then we take lower-volume queries with a precise meaning, plus AI questions - customers find sites through those too.

What GEO SEO optimization includes

  1. Technical audit
  2. Keyword research
  3. Title and description
  4. Page copy
  5. Schema.org markup
  6. Internal links
  7. Page speed
  8. Trust signals (E-E-A-T)
  9. GEO optimization
  10. Local SEO

Check your site free

We will show which queries your pages are already visible for in Google, and how many customers they could bring.

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