An AI answer increasingly appears above Google's results
Shoppers get a ready answer with links to a few websites and do not scroll through the results. If your page is not one of the sources, you are simply invisible. GEO (Generative Engine Optimization) means preparing pages so that AI search understands and cites them: Google AI Overviews, ChatGPT, Gemini, Perplexity.
GEO SEO: optimising for Google and AI together
AI search relies on the same foundations as Google: clear text, facts, structure and authority. That is why we do GEO and SEO together.
Get a free estimateWhat we do for GEO optimisation
- visibility measurement: how many Google AI answers already link to the page and which competitors appear alongside it;
- AI readiness on six points: original copy, questions and answers, markup, a single H1, AI crawler access, consistent contact details;
- schema.org markup: business details, products or services, questions and answers;
- short, clear copy and question-and-answer blocks based on what customers ask;
- consistent facts: address, opening hours and phone numbers identical on every page;
- AI search questions for your niche: does AI mention your website and your competitors (the number depends on the package).
SEO and AI: how GEO differs from SEO
SEO is about rankings in Google search results. GEO is about being cited as a source in an AI answer. The foundations are the same, but AI cares more about clear facts, direct answers and markup: it assembles its answer from short fragments of different websites. A page that is good for SEO but lacks facts and answers rarely makes it into an AI answer.
"Before and after" measurement
The baseline is your visibility in AI answers on the day of the report. After 4 weeks - the same measurement on the same pages and questions, with the "Support" subscription or a repeat audit. That way you see what has changed, not just what has been done.
GEO optimisation: prices
We do not sell GEO on its own: it is part of every package, alongside SEO. Package S covers up to 25 pages for $49, with every stage for each page. Before paying, you can have up to 10 pages checked free of charge.
Questions
Can you guarantee a place in a ChatGPT answer?
No - and nobody can honestly promise that. We make the page clear to AI and measure visibility before and after.
What is AEO?
AEO (Answer Engine Optimization) is another name for the same approach: optimising for systems that give ready answers. We use the term GEO.
How much does GEO optimisation cost?
It is included in every package, from $49. It is not sold separately.
Do I need GEO if my website is already at the top of Google?
Yes. Google rankings do not guarantee that AI will use the page in its answer: it needs clear facts, questions and answers and markup.
What GEO SEO optimisation includes
- Technical audit
- Keyword research
- Title and description
- Page copy
- Schema.org markup
- Internal links
- Loading speed
- Trust signals (E-E-A-T)
- GEO optimisation
- Local SEO
Check your site free
We will show which queries your pages are already visible for in Google and how many customers they could bring.
Get a free estimate